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Video Library

The Importance of Client Retention

Did you know it’s up to 9 times more expensive to acquire a new customer than to retain one? Yet, client retention strategies often get overshadowed by efforts to find new business.

SIAA Maintains Record Written Premium in 2020

Jim Masiello, Chairman of SIAA, has announced that the organization reached a total in-force premium of $9.6 Billion for 2020, an increase of 7.9% from 2019.

Five different ways to generate revenue with SIAA

Joining SIAA puts your agency at a competitive advantage with national and local relationships with Strategic Partner Companies. Learn how SIAA Membership provides more opportunities for agency to earn income.

SIAA Benefits and Services

At SIAA we practice what we preach every day – making sure we provide you with the tools to help run your independent agency – and deliver the resources for evolving with a dynamic industry and changing consumer trends.

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Standard Markets Decline Your Risk?

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Life Insurance